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Bloomfield
State Bank’s Debit Security software Falcon, is a “neural
network” technology. During the first
30 – 45 days of
scoring on a new debit card, Falcon is “learning” the way
each cardholder makes transactions. This makes decisions
on transaction classification difficult. As time goes on,
Falcon learns how you use your debit card.
As a
transaction comes in, the Falcon Software would compare
things like:
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Velocity of the
transactions; how closely spaced (time-wise) are they?
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Type of merchant; some
merchant categories experience a higher percentage of fraud than
others.
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Valid PIN?
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Proximity to the home
address of the cardholder?
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The country that
processed the transaction (was it international, does MasterCard
report a lot of fraud from this country?).
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Proximity to the last
attempted transaction?
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Do you use ATMs?
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Do you use receive
Cash Back from merchants?
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Do you normally use
your PIN or sign for transactions?
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Do you shop only in
certain areas? Ex: Usually merchants to and from work? Just a few
merchants?
Falcon then
consults the statistical data on the cardholder to
evaluate each transaction and then assigns a numeric
score. The scores range from 1 – 999; the higher the
score, the more likely that the transaction is fraudulent. |